Join me as Matt Dollinger, a modern-day real estate renaissance man whose career spans nearly two decades, pulls back the curtain on what portals like Zillow, Trulia and Relator.com are really about—and it’s not just finding you a home.
We dive deep into how sites like Zillow, Realtor.com, and others were originally created as entertainment platforms designed to captivate you, not as tools for accurate real estate data. Their main goal? Selling advertising space and maximizing profits—not providing reliable home values or connecting you with the best real estate agents.
Matt reveals how these companies monetize every visitor, treating you as a commodity. From the infamous Zestimate inaccuracies intentionally designed to evoke emotion and drive engagement to the way agents are assigned to potential buyers based on who pays the most, there’s a lot that these portals don't want you to know.
Why You Should Be Careful: We discuss why I always recommend going through traditional channels like referrals and interviews to find an agent you trust, rather than the one assigned to you on these platforms.
Remember, you’re not just a user—you’re a profit source. 🔔 Don’t miss this eye-opening conversation that every homebuyer needs to hear. If you’ve ever wondered how these real estate giants really work and why you should think twice before relying on them, this episode is for you!
